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Mad Style

by JEN BYCK

Joan Holloway: Dangerous Curves Ahead

My husband gets rather fixated when Joan (played by the stunning Christina Hendricks) is in a Mad Men scene. I don’t blame him. Smokin’, smokin’ Joan (a character largely inspired by Helen Gurley Brown) is smart, smooth and sultry. As the Office Manager, she rules the roost and strides with radiating confidence through the hallways of Sterling Cooper. The thing to notice about Joan’s look is that she values shape over skin. You don’t see a lot of cleavage, arms or above-the-knee action with Joan, but you do see every angle of her figure.

Joan Holloway: Driving men madJoan Holloway: Driving men mad

You can mimic Joan’s fashion style with Banana Republic’s Monogram Cap-Sleeve Sheath in Tulip for $195. This style of dress is great for creating or strengthening an hour-glass figure – seaming at the waist, sturdy cap-sleeves to balance the hips and a slim A-line skirting. Joan’s accessories are almost always gold – check out the slim Timex Classics Goldtone watch from the Bay at $55, thick oval hoops from Sears for $39, and a large feminine gold brooch like this rose pin from The Shopping Channel for $189. Practice your best strut in tall red pumps – the Arnoldoa from Aldo is a great match for $90. The Lioni Clutch from Aldo ($40) is a nice added touch (although Joan’s need to carry a purse is moot when there are so many men in the office eager to buy her lunch).

Red hot: The devil's in the details.Red hot: The devil's in the details.

The wool gabardine dress at J.Crew ($175) is actually the inspiration for this article. The dress screams Joan. The wide scoopneck is the perfect pedestal to show off an updo-exposed neck. Darts are just where they should be to emphasize the girls and the fitted waist of this dress adds to a womanly silhouette. One of Joan’s outfits in season one featured a gorgeous tie-neck top peeping out from her dress. Victoria’s Secret’s silk tie-neck blouse ($68) can give you this eye-catching style (although to be truly authentic to the look, you’d need to turn this into a sleeveless blouse – a very easy fix) – and is also available in red chili for those who aren’t into orange (shame on you!). Aldo’s Demetra open-toe pump in cognac ($70) and inexpensive costume jewelry from Avon’s Classic line will transform you into a Joan doppelganger (but unlike Joan, do try to avoid any office romances with married co-workers – you deserve better!).

If you got it: Flaunt it.If you got it: Flaunt it.


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